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WORKSHOPS
Sales Strategy Workshops for Consumer Brands
Chris Grow’s sales strategy workshops are designed for consumer brands, founders, and product-based businesses looking to increase revenue, secure retail placement, and build scalable sales systems. Offered in both one-on-one and small group settings (up to 20 participants), each workshop delivers focused, high-impact strategies for retail growth, wholesale expansion, and more consistent sales performance. You will leave with clear direction, stronger positioning, and practical tools you can apply immediately.
Retail Readiness & Buyer Expectations
How to Meet Buyer Expectations and Get Your Product on Store Shelves
Are you truly ready for retail or just hoping you are? This workshop breaks down exactly what major retailers and buyers expect before saying yes to your product. Learn how to position your brand, pricing, packaging, and sales story so you can walk into buyer meetings with confidence and clarity.
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You will gain insider insight into how retail buyers evaluate products, what makes a brand “shelf-ready,” and the common mistakes that prevent placement.
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Key Takeaways:
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Understand what retail buyers look for before approving a product
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Learn how to position your brand for retail success
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Identify gaps in pricing, packaging, and margins
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Improve your buyer pitch and sales story
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Avoid the most common mistakes that block retail placement
Sales Fundamentals for Product-Based Businesses
How to Sell Without Feeling “Salesy”
Selling is not about pressure. It is about clarity, connection, and confidence. This workshop is designed for founders and product-based businesses who want a simple, repeatable approach to selling.
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Learn how to talk about your product in a way that resonates, identify the right customers, and turn everyday conversations into revenue without feeling pushy or inauthentic.
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Key Takeaways:
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Develop a clear and confident sales message
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Identify your ideal customer and buying signals
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Learn how to guide conversations naturally toward a sale
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Build a repeatable approach you can use daily
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Increase conversions without relying on pressure tactics
Scaling Into Wholesale & Distribution
How to Expand Your Product Business Into Larger Sales Channels
Ready to move beyond direct-to-consumer and into wholesale or distribution? This workshop walks you through how to scale strategically into larger channels such as distributors, specialty retail, and big box stores.
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You will learn how to structure pricing, approach distributors, and build the sales materials and strategy needed to support long-term growth.
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Key Takeaways:
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Understand how wholesale and distribution models work
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Build pricing structures that support profitability and scale
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Learn how to approach and pitch distributors
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Create effective sales materials for larger accounts
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Develop a scalable go-to-market strategy
Building a Repeatable Sales System
Create Consistent Revenue and Predictable Growth
If your sales feel inconsistent or overly dependent on hustle, it is time to build a system. This workshop helps you create a repeatable, scalable sales process that drives consistent revenue.
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Learn how to structure your pipeline, track performance, and improve conversion rates so your sales engine works whether you are a team of one or growing a larger organization.
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Key Takeaways:
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Build a structured and trackable sales pipeline
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Identify where deals are stalling and why
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Improve conversion rates across each stage
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Create consistency in your sales process
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Establish a system that supports long-term growth